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Autumn/Winter 2010



Meet our newest member firms
Gold Coast and Canberra



Business intelligence

Making sense of complex data 



Tips & traps
An economic outlook for 2010


Valuation of assets
Getting it right in uncertain times

Planning for growth
The important role of business coaching

    A word from the Chairman

    In this edition of The Bottom Line we look at the importance of business coaching in growing a business, the art of making the best use of complex data, the challenges around detecting fraud or misstatements in financial reporting, issues around successful valuation of assets and an economic outlook for the remainder of 2010.

    Business Intelligence

    "Business intelligence" is a term that in the technical world has had an evolving definition over the last couple of decades. Essentially, our Moore Stephens Progress Technology (MSPT) BI team builds systems that make complex, multi-dimensional data available in an easy-to-get-at form for analysis and reporting. Predominantly, this information is used for support of decision-making processes at the tactical and strategic planning levels.

    Planning for Growth through business coaching

    In the context of the global economic recession, a recent survey* has found that only 57 per cent of small businesses in Australia are expecting to grow over the next few years, the lowest recorded by CPA Australia. Strong evidence indicates that many small businesses are unlikely to have access to the information they need to effectively plan for growth and therefore do not manage their businesses as well as they could.

    Moore Stephens Gold Coast

    Moore Stephens Gold Coast is a dynamic business advisory and chartered accounting firm that prides itself on providing astute business advice, characterised by a high level of technical expertise and client focus.

    Moore Stephens Canberra

    Moore Stephens Canberra, previously known as Ascent, joined the Moore Stephens network in March 2010. The firm has 25 professional staff, including five partners, and has operated in the Canberra market since 1992.

    Fraud or misstatement in financial reporting

    The Global Financial Crisis once again raised the spectre of fraud or misstatement in financial reporting, what does this mean for the auditor and the confidence of end users?

    Valuation of assets

    The environment in which valuers, auditors and company directors have to assess the carrying value of assets, including intangibles, continues to be challenging given the fragility of the Australian and world economies. Significant judgement is required in determining appropriate cash flows and discount rates for valuation purposes.

    Tips & traps - an economic outlook for 2010

    2010 and 2011 will likely shape up as strong economic growth, albeit with weak US growth. Global economic growth is expected to be 4.4 per cent for 2010 (3.5 per cent in Australia). Excess liquidity in key Asian trading partners, in concert with loose monetary settings in major Western nations, suggest that favourable monetary conditions will continue to support global economic growth via an emerging market recovery.


    This publication is issued by Moore Stephens Australia Pty Limited ABN 88 062 181 846 (Moore Stephens Australia) exclusively for the general information of clients and staff of Moore Stephens Australia and the clients and staffof all affiliated independent accounting firms (and their related service entities) licensed to operate under the name Moore Stephens within Australia (Australian Member). The material contained in this publication is in the nature of general comment and information only and is not advice. The material should not be relied upon. Moore Stephens Australia, any Australian Member, any related entity of those persons, or any of their officers employees or representatives, will not be liable for any loss or damage arising out of or in connection with the material contained in this publication. Copyright © 2011 Moore Stephens Australia Pty Limited. All rights reserved.

    Moore Stephens is a network of independent firms which are independent members of Moore Stephens International Limited - member firms in principal cities throughout the world.